London's essential navigation tool, the Citymapper app, has received a fantastical transformation to celebrate the cinematic release of Wicked: For Good.
A Scandalicious App Update
The popular transport application now invites users to 'Ozify' their profiles with a special new feature. This whimsical update appeared just as the highly anticipated film, Wicked Part II, held its premiere in the capital.
The star-studded event, which took place recently, saw a host of celebrities from Hollywood and television in attendance. Key guests included the film's leading stars: Cynthia Erivo, who plays Elphaba, Ariana Grande in the role of Glinda, and Jonathan Bailey as Fiyero.
How to Access the Wickedify Feature
To bring a touch of Oz to your daily commute, Citymapper users simply need to select the 'Take me to Oz' pop-up within the app. This action allows you to 'Wickedify' your standard location dot, replacing it with one of several enchanting icons.
The available options include:
- Elphaba's iconic hat
- Glinda's glistening tiara
- A mischievous flying monkey
- The official emblem of the Wizard
For those who prefer a different kind of magic, the app also offers a variety of standard emoji icons as an alternative to the Wicked-themed graphics.
This creative partnership between a practical city navigation app and a major film release offers Londoners a fun new way to personalise their journey through the city, blending everyday travel with a dose of cinematic fantasy.
