Vogue Williams Set to Win I'm A Celebrity 2025 as Dark Horse
Vogue Williams: I'm A Celebrity's Winning Dark Horse

The jungle drama has officially begun as I'm A Celebrity... Get Me Out of Here! 2025 launches with a surprising front-runner and an even more surprising dark horse contender.

TikTok Sensation Leads the Pack

While many viewers might not recognise the name, Angry Ginge has stormed into the competition as the bookmakers' favourite to be crowned King of the Jungle. The 23-year-old TikTok sensation, whose real name is Morgan Burtwistle, brings an enormous following of over two million loyal fans to the Australian outback.

His rise mirrors last year's social media success story, Grace Barry, who entered the jungle relatively unknown to the general public but left as a household name and regular Loose Women panelist. History appears poised to repeat itself with Angry Ginge's explosive start to the competition.

The Dark Horse Arrives

According to betting odds, Angry Ginge leads the pack ahead of Celebs Go Dating's Tom Read Wilson, Manchester rapper Aitch, and Spandau Ballet legend Martin Kemp. All four men represent strong contenders to take the crown from last year's winner, McFly's Danny Jones.

However, a formidable challenger waits in the wings. Vogue Williams is scheduled to enter the jungle on Thursday night as the obligatory latecomer, alongside Tom, and she's being severely underestimated by both bookmakers and viewers.

The 40-year-old mother of three has undergone a remarkable career transformation in recent years. Once primarily known as Brian McFadden's wife and a presenter who didn't present much television, Williams has reinvented herself through the wildly successful podcast My Therapist Ghosted Me, which she co-hosts with comedian Joanne McNally.

Why Vogue Could Claim the Crown

The podcast has become nothing short of a cultural movement, selling out venues like the London Palladium and attracting a fiercely loyal fanbase that perfectly aligns with I'm A Celebrity's core audience. These are women who want to have fun, embrace their unserious side, and support personalities they feel genuinely connected to.

Unlike the passive relationship television viewers might have with celebrities, podcast listeners develop an intimate connection with their favourite hosts. As the article notes, few people have weekly catch-ups with celebrities for hours at a time, but that's exactly the relationship Vogue has cultivated with her audience.

This year's lineup represents one of the strongest in recent memory, featuring big names like Jack Osbourne, Ruby Wax, Alex Scott, Kelly Brook, Lisa Riley, Eddie Kadi, and Shona McGarty. Yet Vogue's potential impact shouldn't be underestimated.

Her journey bears similarity to Vicky Pattison, who entered the jungle as a latecomer in 2015 and became one of the show's biggest success stories - a trajectory she's currently repeating on this season's Strictly Come Dancing.

While Martin Kemp remains a national treasure with undeniable charm, and Angry Ginge commands an impressive digital army, Vogue Williams possesses the authentic connection with her audience that often determines jungle victory. Those who've previously written her off as a celebrity chancer might be in for a surprise when she shakes up camp dynamics and wins over viewers with her genuine humour and charm.