Kent Police have inadvertently created an internet sensation after releasing an e-fit image of a suspected robber that has drawn widespread amusement for its remarkable resemblance to Take That star Gary Barlow. The computer-generated composite, intended to help identify a perpetrator, has instead sparked a flood of humorous comparisons and celebrity lookalike jokes across social media platforms.
Social media erupts with celebrity comparisons
The image was uploaded to Kent Police's official social media accounts on January 16th, following a reported robbery incident in Ramsgate on December 16th, 2025. According to police statements, a teenage boy had his bag snatched after threats were made in an alleyway near the town's train station at approximately 4:30pm. While officers attended the scene and completed initial enquiries, the subsequent investigation led to the creation of the now-viral e-fit.
However, the post quickly attracted over 600 comments, with many users focusing less on the criminal investigation and more on the uncanny visual similarity to the famous pop star. One Facebook commenter observed: 'They always look like Gary Barlow.' Another user humorously referenced the Take That hit 'Back For Good', writing: 'Whatever he said or whatever he did, he didn't mean it.'
Beyond Barlow: Other pop culture references emerge
The comparisons extended well beyond the Take That frontman, with commenters drawing parallels to various entertainment figures and fictional characters. Some noted the e-fit's resemblance to scenes from the spoof spy film Johnny English, while others suggested it looked like a character from popular video games such as Grand Theft Auto or The Sims.
Additional celebrity lookalikes mentioned in the lively discussion included actor Paddy Considine, known for his role in MobLand, and American comedian Andrew Santino. The unexpected viral response has transformed what began as a serious police appeal into a widespread cultural talking point.
Official police description and appeal for information
Despite the humorous reactions, Kent Police maintain their serious intent behind releasing the image. The force describes the individual they wish to identify as a white male aged between 45 and 50 years old, approximately 5 feet 9 inches tall, with fair hair styled in twists and a braided beard.
In their official statement, Kent Police emphasised: 'An investigation has led to the creation of an e-fit image of a man police wish to identify. Anyone with relevant information to assist the investigation is urged to contact Kent Police.' The incident reportedly occurred near Ramsgate train station, where the teenage victim was threatened before having his bag snatched.
This unusual case highlights how police appeals can sometimes take unexpected turns in the digital age, where serious law enforcement matters occasionally intersect with popular culture and social media trends. While the humorous comparisons have dominated online discussion, authorities continue to seek legitimate information that might help resolve the robbery investigation.