Krispy Kreme is sweetening up Valentine's Day with the highly anticipated return of its beloved Strawberry Gloss doughnut. This fan-favourite treat, which had been discontinued, is making a limited-time comeback just in time for the season of love.
A Sweet Celebration of Love
The doughnut chain has officially declared this the Season of Sweetness, marking the occasion with the revival of the Strawberry Gloss doughnut. Available from February 7th to February 14th in shops across the UK and Northern Ireland, this offering is set to delight customers who have long requested its return.
What's on the Menu
The Valentine's range features two key highlights:
- Strawberry Gloss Doughnut - Priced from £3.19, this is an Original Glazed doughnut dipped in a pink, strawberry-flavoured, shimmery gloss.
- Hugs and Hearts - All filled doughnuts in Krispy Kreme's range will be transformed into heart shapes throughout the campaign period.
These treats are designed to celebrate love in all its forms, making them perfect for sharing with friends, partners, or enjoying as a personal indulgence.
Special Event at Westfield Stratford
To mark the return of the Strawberry Gloss doughnut, the Krispy Kreme shop in Westfield Stratford will host a special event on Saturday, February 7th. The location will be transformed into Cupid's headquarters for the day, creating a pink paradise inspired by themes of sweetness and style.
The first 500 visitors in line will receive:
- A complimentary Strawberry Gloss doughnut
- A lip gloss
- A limited-edition pink drink
Attendees can also enjoy music, a photo booth, and a spin-to-win opportunity for extra doughnuts or lip gloss with every purchase.
Executive Insight
Guy Meakin, President of Krispy Kreme UK & IRE, commented, "Krispy Kreme is celebrating the joy of love in every bite, because everyone deserves a little sweetness this Valentine's Day. Strawberry Gloss is our most requested bring-back, so we're excited to see fans fall in love again with its sparkling indulgence."
He added that these doughlightful treats offer a perfect way to celebrate the power of love by sharing them with those who sweeten our lives.
Limited-Time Opportunity
This Valentine's Day, Krispy Kreme encourages customers to send a love letter in the form of a doughnut. The Strawberry Gloss doughnut will be available for a short period only, so fans are urged not to miss out on this sweet celebration.
With its combination of nostalgic flavours and festive shapes, Krispy Kreme's Valentine's range promises to add a touch of sweetness to the holiday, making it an ideal treat for anyone looking to indulge in a little culinary romance.