Lush Cosmetics, the brand synonymous with vibrant bath bombs, has unveiled three new body spray fragrances just in time for the Christmas gifting season. The launch includes a scent originally created for a founder's family wedding, a marzipan-inspired aroma, and a fruity blend reminiscent of a classic childhood drink.
Expert Praise for Surprising Longevity
While Lush built its reputation on bath bombs – invented by co-founder Mo Constantine in her garden shed in 1989 – it's the brand's body sprays that are currently turning heads. A fragrance expert with a personal collection of over 150 perfumes notes that Lush's body sprays defy expectations, offering all-day longevity from just one spritz from their iconic black bottles. The expert reports being stopped by curious shoppers in gyms, restaurants, and train stations asking about the scent.
A Closer Look at the Three New Scents
The first and perhaps most poignant new fragrance is 25:43 Body Spray (£35). It was romantically crafted for the wedding day of Simon Constantine, son of Lush co-founder Mark Constantine. The name denotes the 25 minutes and 43 seconds Mark spent creating the original iteration. Inspired by the Japanese holiday White Day, Simon decided to share this once-intimate fragrance publicly. It balances notes of tonka bean, lemon, lime, and vanilla.
Fans have eagerly awaited its return, with one reviewer expressing emotional nostalgia: "On the first spritz today actual tears sprung into my eyes. I was transported back to 2013." Another pleaded for the return of the original glass bottle perfume version.
For those with a sweet tooth, Snowcake Body Spray (£32) offers the beloved scent of the festive soap first launched in 2004. It evokes the smell of marzipan with notes of cherries and bitter almonds, presenting a subtler cherry note than some high-end perfumes.
The third launch is the fruity Vimt-no Body Spray, described as 'like The Comforter but better'. This exclusive blend of blackcurrant, lime, and orange has garnered five-star reviews for its sensational, squash-like scent that appeals to all genders.
Festive Gifting and Alternatives
Positioned as perfect gifts to place under the Christmas tree, these new sprays add to Lush's fragrant arsenal. The brand has also released new glass bottle perfumes, though these are yet to be reviewed. For shoppers seeking alternatives, the expert suggests checking the body spray and mist selections at retailers like LookFantastic or Boots.
The launch demonstrates Lush's continued innovation beyond the bath bomb, solidifying its position in the personal fragrance market with high-impact, long-lasting scents designed for the festive season and beyond.