For those with thick, curly hair, the process of achieving a sleek, straight look has traditionally been a marathon of drying and straightening that can take hours. However, a new device is changing the game for British consumers, offering a faster, more affordable solution.
The Three-Hour Hair Ordeal
Léonie Benhamouche, a writer who has always embraced her natural curls, dreaded the rare occasions when she wanted to straighten her hair. With very long, dense hair, her routine was an arduous process. It took nearly an hour just to wash and detangle, followed by a further hour for blow-drying and another full hour for straightening with irons.
This three-hour commitment, combined with intense arm fatigue and hand cramps, was enough to make her avoid the style altogether. The physical effort and time investment simply made it impractical for regular use, despite loving the final look.
A Revolutionary Hair Tool Discovery
The turning point came with the Bellissima Italia Airsleek Wet to Dry Air Straightener. This innovative tool promises to dry and straighten hair directly from wet, eliminating the need for a separate blow-drying step. At the time of writing, it was available for £89.99, a significant reduction from its £149.99 RRP and far cheaper than competitors.
For comparison, the ghd Duet Style Hot Air Styler retails for £259 (reduced from £379), while the Dyson Airstrait Dryer and Straightener costs between £299.99 and £449.99. This makes the Airsleek a compelling, budget-friendly alternative.
Putting the Airsleek to the Test
In a practical test, Benhamouche used the tool immediately after towel-drying her hair and applying a heat protectant spray. To accurately gauge its efficiency, she divided her hair and timed the process for one side.
The results were striking. The first side was completed in just 30 minutes, with the second side taking even less time. This was half the time it normally took her to achieve the same result using conventional methods. The device was easy to handle and did not pull on the hair, a common issue with some hot brushes.
She noted that working in smaller sections yielded the best results, minimising the need to go over the same strand repeatedly. While she used a regular straightener to tame a few flyaways at the crown, the Airsleek successfully straightened the rest of her hair, including the roots. The sleek finish was so effective that it remained smooth and defined even the following day, after she had slept with her hair in a braid.
This new tool has not only revolutionised her styling routine but has genuinely made the process of straightening her hair a manageable and far less daunting task.