London's iconic Bond Street has officially ushered in the festive season, with a spectacular switch-on event for its breathtaking Crown Jewels-inspired Christmas lights on Wednesday, 12th November.
A Dazzling and Sustainable Display
Thousands of visitors gathered at the renowned luxury shopping destination to witness the sky above Bond Street come alive with more than 80,000 twinkling LED bulbs. This year's installation places a strong emphasis on sustainability, with the entire display crafted from recyclable, long-life materials, ensuring the celebration is as kind to the environment as it is beautiful.
The event cements the street's status as the capital's premier location for festive shopping and experiences. Highlights beyond the main lights include the Ralph Lauren Giving Tree, which is raising funds for The Royal Marsden Cancer Charity, and enchanting window displays and decorations from luxury giants such as Dior, Cartier, and Louis Vuitton.
An Ode to Heritage and Luxury
Dee Corsi, Chief Executive of the New West End Company, expressed her delight at the launch. She highlighted that while Bond Street attracts millions of visitors year-round, its magic is truly amplified during Christmastime.
"At the centre of this are our much-loved festive lights inspired by the crown jewels – an ode to the jewellery houses and heritage brands which are synonymous with the street," Corsi stated. She also emphasised the collaborative effort with brands, noting, "We are proud to be collaborating once again with Ralph Lauren to illuminate the brand's iconic Giving Tree, in aid of the Royal Marsden Cancer Charity."
Planning Your Festive Visit
For those planning a visit to soak up the festive atmosphere, the lights will be shining daily. The schedule is set from 4pm until midnight, aligning with the lighting times of the nearby Oxford Street displays.
From stunning seasonal shop facades to special in-store events, businesses along Bond Street are going above and beyond to create a truly magical experience for all visitors this Christmas, solidifying its reputation as a must-see destination in the heart of London.