Victoria Beckham's £32 Eyeliner Praised by Over-65s for 'Easy' Application
Victoria Beckham's eyeliner hailed by mature beauty fans

Applying eyeliner can become a more complex task with age, as fine lines and looser eyelid skin can disrupt smooth application. For mature beauty enthusiasts, finding a product that glides on effortlessly without appearing too harsh is a common challenge. A solution, however, appears to be winning significant praise from an older demographic.

Mature Shoppers Champion Creamy Formula

Customers in their sixties and seventies are leading the acclaim for Victoria Beckham Beauty's Satin Kajal Liner. The product, which retails for £32, has garnered an impressive average rating of 4.4 out of five stars from over 35,240 reviews. One delighted shopper in their seventies stated it was the "best eyeliner I've found in my entire life," highlighting how it glides on and blends beautifully even as skin softens with age.

Another reviewer, specifically referencing its suitability for older users, wrote: "Best ever for the over 65 eyes. Super easy to apply." The feedback consistently notes the liner's creamy, non-drying texture, which avoids tugging on delicate skin—a frequent complaint with harder formulas.

Product Details and Shade Range

The Satin Kajal Liner is a smudge-free, waterproof kajal formula infused with skin-loving ingredients for long-lasting wear. It is designed to deliver vivid colour and comfort in a single swipe. A key selling point is its extensive colour range, with the pencil available in 21 different shades across matte, jewel, and shimmer finishes.

Popular choices include Cocoa, cited as one of Victoria Beckham's personal favourites, and the newer Terracotta shade for a natural look. For brightening the waterline, Linen (a 'true white') is recommended, while Cinnamon offers a warm shimmer. The £32 price includes the option to add a sharpener free of charge. The liner is available directly from Victoria Beckham Beauty, as well as from retailers Space NK and Selfridges.

How It Compares to Other Popular Liners

While the Satin Kajal Liner dominates conversations for mature users, other brands offer notable alternatives. Jones Road Beauty's The Best Pencil, priced at £24, comes in six highly pigmented shades and is based on a clean, modern update of 1970s formulas.

For those still seeking a liquid option, Rare Beauty's Perfect Strokes Matte Liquid Liner (£24 at Sephora) promises an easy-glide, waterproof finish resistant to smudging. However, the consensus among older reviewers on the Victoria Beckham product suggests its creamy pencil format is particularly well-suited to navigating the nuances of mature eyelids, providing definition without a harsh effect.

Despite the overwhelming positive response, one critical three-star review mentioned the pencil's tip was sometimes too blunt for a very thin line and that the smudger tool could remove product. Nevertheless, for many, the search for a forgiving, high-performance eyeliner seems to be over, with one customer concluding: "I love the kajal liners, they are incomparable."