ASOS Launches £83 Fragrance Set for Just £35 with Marc Jacobs & Kayali
ASOS £35 Fragrance Set Worth £83 with Marc Jacobs

British online fashion giant ASOS has sent shockwaves through the beauty community with the launch of an exceptionally valued fragrance collection. The retailer is offering a curated set of eight travel-sized perfumes with a combined worth of £83 for just £35, presenting a significant saving for scent enthusiasts.

What's Inside the Scented Treasure Trove?

The ASOS Face + Body Ultimate Fragrance Edit, unveiled on 22nd November 2025, represents a golden opportunity for those looking to explore luxury fragrances without the commitment of full-price bottles. The collection is expertly curated to include a diverse mix of designer names, body mists, and even a miniature discovery box.

The complete list of included fragrances features:

  • Sol de Janeiro Brazilian Crush Cheirosa 62 Perfume Mist with notes of sandalwood and almond
  • Daisy by Marc Jacobs, a sweet, fruity, and earthy scent
  • OUAI Rue St Honore, offering a musky and floral profile
  • Eilish by Billie Eilish no.1 and no.2, featuring both an amber gourmand and a spicier second fragrance
  • Floral Street Discovery Box containing five of the brand's iconic scents
  • MOD Blush by Ariana Grande, a floral and amber composition
  • Kayali Vanilla with notes of vanilla orchid, tonka amber woods, musk, and brown sugar
  • Shay and Blue Lilac & Gooseberries, a fresh and fruity option

Expert Opinion on the Value

Fragrance expert Jada Jones, who has sampled several scents from the collection, provided glowing feedback. She described Eilish no. 1 as "one of my all time favourite vanilla scents" and praised it as "the best celebrity fragrance on the market."

Jones particularly highlighted how the travel-sized format solves the issue of the original Eilish bottle's bulky design, making it perfect for on-the-go use. Regarding the popular Sol de Janeiro Cheirosa 62, she noted it creates a "summer holiday in a bottle" with its blend of salted caramel and pistachio.

Why This Set Stands Out in the Market

The timing of this launch is strategic, coinciding with the peak gift-buying season when fragrance collections are increasingly sought-after as presents. These sets offer an excellent way to sample multiple scents before committing to full-sized purchases, while their compact size makes them ideal for hand luggage or evening bags.

Jones emphasised the exceptional value, stating: "This is one of the more impressive collections I've seen, especially for the price. While the sizes aren't clear it does seem that at least a few of them are more than 5ml, which makes this incredible value as sets of this price normally contain fewer products or 1.5ml vials."

The ASOS offering competes strongly with other market options, such as Kayali's recent £88 collection featuring their Freedom Musk range and Maison Margiela's Replica collection available in a £28.80 Memory Box bundle.

For British shoppers looking to expand their fragrance wardrobe or find the perfect gift, this ASOS edit represents an unprecedented opportunity to access premium scents from coveted brands at a remarkably accessible price point.