Boots shoppers are raving about a new fragrance range that costs just £14.99 but smells like a luxury perfume. The brand, Jawhara, which translates to 'jewel', is an Arabian fragrance line that has quickly gained a reputation for its rich, long-lasting scents.
Affordable Luxury Fragrances
Fragrances are a huge market right now, with many brands launching new and exciting scents that become cult favourites. However, these often come with hefty price tags. Jawhara, available at Boots both online and in selected stores, offers 100ml bottles for only £14.99 each. Shoppers have described them as 'long-lasting and smelling like luxury expensive perfume'.
Perfect for Father's Day
The launch comes just in time for Father's Day, making these affordable fragrances ideal gifts. Their long-lasting scent profiles ensure he will receive compliments from morning to night.
The Five Fragrances
The collection includes five distinct scents, each with its own colour and aroma:
- Oud Velvet – A bold, woody-amber scent with coriander, saffron, smoky oud, amber wood, cedarwood, and a hint of vanilla. One user said, 'It’s long-lasting and perfect for a night out.'
- Sultan Rose – A modern take on rose fragrances with saffron, Akigala wood, peony, and vanilla incense. It boosts confidence and is sweet yet elegant.
- Golden Nectar – Combines bergamot, pear, and ylang-ylang for a feminine profile that is balanced and versatile. One reviewer noted, 'It leans slightly warm and floral, but the woody and musky elements keep it wearable for both men and women.'
- Sweet Dates – A sweeter scent with vanilla, raspberry, patchouli, caramelised amber, and cedarwood. It brings a calming vibe and is one of the scents of summer.
- Amberwood Nomad – Features cedarwood and labdanum with a smooth amber and tonka-like base. A wearer commented, 'It smells like a quality fragrance, not a cheap one, which is shocking given the price point.'
While all scents are unisex, Oud Velvet and Amberwood Nomad are formulated with more masculine notes, making them great choices for Dad.
Bottle Design and Value
The bottle design resembles that of a much-loved perfume brand that retails for £110. At just £14.99 each, these fragrances are perfect for gifting, whether for Father's Day, a birthday, a leaving present, or a 'just because' surprise.



