David Squires on … a thirst for adverts and other notes from the World Cup so far. Our cartoonist offers up some observations after the tournament’s group games got under way in the US, Mexico and Canada. Buy a cartoon | David’s favourite works of 2025. And his latest book, Chaos in the Box: get it now.
Group Stage Highlights
The World Cup 2026 has kicked off across North America, and David Squires is back with his signature satirical cartoons. From the relentless advertising to the on-field action, no detail escapes his pen.
Advert Overload
As fans tune in, they are met with a barrage of commercials. Squires captures the absurdity of modern sponsorship, where even the players seem to be selling something between goals.
On the Pitch
Early group matches have delivered surprises and drama. Squires notes the intensity of the games, the passion of the fans, and the occasional baffling refereeing decision.
Cartoonist’s Take
With his latest book, Chaos in the Box, available now, Squires continues to skewer the beautiful game’s commercial side. His cartoons are a must-see for anyone following the tournament.
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