West Ham Eye Bundesliga Sensation Niclas Füllkrug in Potential January Coup
West Ham Eye German Striker Füllkrug in January

West Ham United are plotting an ambitious January transfer move that could see German international striker Niclas Füllkrug make a sensational switch to the London Stadium, according to emerging reports.

Bundesliga Goal Machine on Hammers' Radar

The 30-year-old Werder Bremen forward has emerged as a prime target for David Moyes' side as they seek to bolster their attacking options during the winter window. Füllkrug's impressive goal-scoring record in the Bundesliga has caught the attention of several Premier League clubs, with West Ham now positioning themselves at the front of the queue.

Currently enjoying another prolific season in Germany's top flight, Füllkrug has demonstrated the clinical finishing and physical presence that could translate well to the demands of English football.

McCoist Backs 'Excellent' Potential Signing

The potential transfer has received glowing endorsement from Rangers legend and popular broadcaster Ally McCoist, who described the prospective deal as "excellent" business for the Hammers.

Speaking on talkSPORT, McCoist emphasised Füllkrug's proven quality and experience, suggesting the German international could provide the perfect solution to West Ham's search for consistent goal-scoring threat.

"He's a proper centre-forward," McCoist noted, highlighting the striker's aerial ability and intelligent movement that have made him one of the Bundesliga's most reliable marksmen.

January Reinforcement Drive

West Ham's interest in Füllkrug signals their intent to strengthen their squad significantly during the January transfer window as they look to maintain their push for European qualification.

The East London club have been monitoring several striking options but appear to have identified the German as their primary target, with his combination of physical attributes and technical quality fitting the profile Moyes typically favours in his centre-forwards.

Füllkrug's potential arrival would add considerable firepower to a West Ham attack that has shown flashes of brilliance this season but has sometimes lacked consistent cutting edge in crucial moments.

With the January window rapidly approaching, West Ham supporters will be watching developments closely as the club attempts to secure what could prove to be one of the signings of the winter period.