Beauty enthusiasts across the UK are in a frenzy to secure Boots' first major launch of 2026: a heavily discounted skincare box that promises serious value. The Boots Viral Icons Box, priced at just £20, contains ten full-size products with a combined recommended retail value of £55, representing a substantial 63% saving.
What's Inside The Boots Viral Icons Box?
The box, which launched on January 6, 2026, is curated entirely from Boots' own-brand skincare ranges, including HABI, Modern Chemistry, and Boots Ingredients. Unlike sample-sized kits, every item is a full-size product, designed to offer a complete skincare update. The contents are a mix of cult favourites and effective staples.
The full list of products includes:
- Boots Traditional Glycerin and Rosewater 200ml
- HABI Sunny Shield Spf40 Lotion 50ml
- Boots Ingredients Deep Moisture Spray 150ml
- Boots Collagen Cleansing Balm 100ml
- Boots Glossy Lip Balm Coconut 15ml
- Boots Vanilla Lip Sleep Mask 20g
- Boots Fragrance Free Eye Make Up Remover Pads 40s
- Boots Aqua Hydrating Cleanser 200ml
- Boots Ingredients Retinol Eye Cream 15ml
- Boots Modern Chemistry Glow 10% Vitamin C Serum 30ml
Standout Products And Expert Picks
Several items in the collection have already garnered significant attention. Beauty experts, including contributors from Metro, have highlighted the Boots Ingredients Deep Moisture Spray as a top pick. This lightweight face mist contains hypochlorous acid, known for calming redness and soothing sensitive skin, making it ideal for frequent use or a post-workout refresh.
Another standout is the Boots Glossy Lip Balm in Coconut, hailed as one of the best beauty launches of 2025. Praised for its high-shine finish without stickiness, it provides intense moisture to combat winter chapping and has been favourably compared to premium alternatives like the Summer Fridays Lip Butter Balm.
A Predictable Sell-Out Success
Given Boots' strong track record with similar bargain boxes, industry observers predict the Viral Icons Box will sell out extremely quickly. The combination of proven savings, the popularity of the included brands, and the New Year timing makes it a highly sought-after purchase for anyone looking to refresh their routine, try new products, or simply stock up on essentials.
Shoppers are advised to act fast to avoid disappointment. The box represents a significant opportunity to trial a wide array of Boots' skincare innovations at a fraction of the usual cost, making it one of the most compelling beauty deals available in early 2026.
