New data has revealed the most underappreciated city in the UK, and it's a historic gem just a couple of hours from London. According to travel site Kayak, Worcester in the West Midlands tops the list of the country's least searched-for destinations, making it a perfect spot for a crowd-free staycation.
A Riverside City Steeped in History
Worcester offers a compelling blend of heritage and natural beauty. The city is dominated by its magnificent cathedral, parts of which date back to 1120, offering a treasure trove of medieval and Victorian architecture for history buffs. For a tranquil escape, the tree-lined banks of the River Severn provide serene walking paths where swans are frequent companions.
The city centre itself presents a charming mix of old and new, with high street shops and independent businesses set against a backdrop of historical buildings and contemporary design. Culture seekers should not miss the Worcester City Art Gallery and Museum, housed in a Victorian building with free entry and an impressive collection of British Impressionist art.
Local Delights and Scenic Escapes
Worcester is famous for two iconic exports. The first is Worcestershire sauce, still produced in the city today. The second is fine china, with its artistic legacy explored at the Museum of Royal Worcester, where visitors can view pieces from a 250-year history or even book a workshop.
The region is also known for its cider, with local pubs often serving varieties produced nearby. For a true taste, visit The Lingens Farm, a family-run business just outside the city with generations of cider and perry-making experience.
For outdoor enthusiasts, Worcester's location is a major draw. It sits near the Malvern Hills, an Area of Outstanding Natural Beauty. The Worcestershire Beacon Circular Walk is a highly recommended 90-minute hike offering breathtaking views over the Herefordshire countryside.
Unique Stays and Affordable Property
Accommodation in Worcester ranges from city centre budget hotels to unique historic stays. The 15th-century Cardinal's Hat Inn & Hotel offers six boutique rooms, while the four-star Stanbrook Abbey Hotel, set in a former 16th-century monastery, provides a gothic-inspired rural retreat.
For those considering a more permanent move, the city presents a compelling financial case. Terraced homes can be found for around £250,000. According to Rightmove, the overall average house price is £291,000, which is significantly less than London's average of £661,000, offering a more affordable lifestyle without sacrificing culture or countryside access.
