Inside the extreme Diet Coke fandom: tattoos, merch & more
Meet the superfans taking their love for Diet Coke to new heights with permanent tattoos, exclusive merchandise, and elaborate rituals. Discover what fuels this unique cultural phenomenon.
Category : Search result: brand loyalty
Why Mascots Are Sport's Next Big Branding Opportunity
Sports mascots are evolving into vital branding tools. Discover how characters like Gritty drive profit, fan engagement, and cultural relevance for modern teams.
Trump's Loyal Cabinet Defies First-Term Turnover Trend
Analysis reveals President Trump's second-term cabinet remains unusually stable, driven by loyalty and a difficult Senate confirmation process. Explore the shift from his 'You're fired' brand.
Russell Brand charged with two new sexual offences
Comedian Russell Brand, 50, faces two new charges of rape and sexual assault from two additional women. He will appear in court in January 2026. He denies all allegations.
Russell Brand charged with two further sexual offences
Comedian Russell Brand charged with additional rape and sexual assault counts. CPS authorises new charges relating to two more women. Brand to appear in court in January.
Russell Brand Charged with Further Sex Offences
Comedian Russell Brand has been charged with additional counts of rape and sexual assault, police confirm. His trial is set for 2026. Witnesses urged to come forward.
Supermarket own-brand cola beats Coca-Cola on price
A blind taste test reveals which supermarket own-brand cola rivals the real Coca-Cola for a fraction of the price. Discover the winner that costs just 49p.
LK Bennett Seeks Saviour Amid Collapse Fears
Fashion brand LK Bennett, favoured by the Princess of Wales, is in an accelerated sale process to avoid collapse. Read the latest on the high street brand's fight for survival.
Supermarket own-brand butter beats Lurpak in taste test
Aldi's Nordpak has been crowned the UK's best spreadable butter, beating Lurpak on taste and price in a blind test by Which?. Discover the full ranking and where to find the best value.
Earn 30,000 Avios Points by Selling Your Home with Foxtons
Estate agent Foxtons partners with British Airways' Avios, letting homeowners earn up to 30,000 points for property sales or lettings. Discover how to convert your home into free flights.
Russell Brand reacts to ex-wife Katy Perry's new romance
Russell Brand has publicly reacted to his ex-wife Katy Perry's new relationship with Justin Trudeau, declaring he 'still loves' her but disapproves of the former PM. Read his full comments.
Reform UK candidate questioned loyalty of multiple minority MPs
Reform UK faces calls to sack mayoral candidate Chris Parry after he suggested several politicians from minority backgrounds lack primary loyalty to the UK. Labour accuses Nigel Farage of turning a blind eye to racism.
Trump pardons Democrat Cuellar, then criticises his loyalty
Donald Trump pardoned Democratic Congressman Henry Cuellar on bribery charges, only to criticise him days later for not switching parties. Explore the fallout and Texas political map changes.
How Brands Can Win at the 2026 World Cup
With a $17bn economic impact, the 2026 FIFA World Cup across the US, Canada and Mexico offers a huge marketing opportunity. Discover how brands can connect authentically through purpose, experience and local culture.
Dave's Hot Chicken to open new Croydon restaurant
The viral fried chicken chain Dave's Hot Chicken is opening its third London location in Croydon on 16 December 2025. Discover the details of the new opening and why Time Out's food editor rates the chicken.
Sainsbury's Nectar Card Now Works on Deliveroo
Sainsbury's has integrated its Nectar loyalty scheme with Deliveroo, allowing members to earn points on grocery orders. Find out how to collect points and what this means for UK shoppers.
Ryanair axes loyalty scheme over cost concerns
Ryanair has cancelled its Prime subscription service after eight months, citing unsustainable costs as customer discounts exceeded revenue. Find out what this means for existing members.
Maximise Your Tesco Clubcard This Christmas
Discover five essential tips to boost your Tesco Clubcard points and save money this festive season. Learn how to get the most from your loyalty scheme for a budget-friendly Christmas.
Katjes buys Graze from Unilever for £35m
German confectioner Katjes Group is in advanced talks to acquire snack brand Graze from Unilever for about £35m, a fraction of its 2019 purchase price. Discover the details.
Lidl's free vegetable voucher for UK shoppers
Discover how Lidl Plus app users are getting free vegetables like potatoes. Learn how to activate the voucher and other ways to save on your weekly shop.
Eminem Sues Australian Company Over Swim Shady Name
Rap superstar Eminem files trademark lawsuit against Australian business Swim Shady. Legal battle escalates over brand confusion. Read the full details.
Trump turns US military into political loyalty test
Analysis reveals how Trump is purging military leadership and creating a partisan armed forces. Learn how this threatens American democracy and military norms.
Skims valued at $5bn after new funding round
Kim Kardashian's shapewear brand Skims secures $225m investment, reaching a $5bn valuation. Discover how the brand plans to expand its product lines and global presence.
Sterling's fashion brand collapses with £1m losses
Chelsea footballer Raheem Sterling's luxury fashion brand 1692 has been officially dissolved after accumulating over £1 million in losses, marking a dramatic business failure for the England star.
Russell Brand: Katy Perry's Trudeau dating 'globalist agenda'
In a bizarre social media outburst, comedian Russell Brand alleges Prime Minister Justin Trudeau is dating pop star Katy Perry as part of a 'globalist agenda', making extraordinary claims about their relationship.
John Lewis VIP Lounge Opens for Loyalty Card Holders
The iconic department store launches premium members-only space with complimentary refreshments, personal shopping services and exclusive previews for My John Lewis loyalty members.
Data Breach Fallout: Brands Before Customers
New research reveals corporations prioritise reputation management over consumer protection when handling data leaks, leaving victims vulnerable to ongoing security risks.
Spain's World Cup stars sign Old Spice sponsorship
Spain's triumphant World Cup squad swaps football kits for fresh scents as young stars seal groundbreaking partnership with grooming giant Old Spice in landmark deal.
Jo Brand's Poppy Day TFL Announcements Amuse London
Comedian Jo Brand brings her signature wit to TFL with special Remembrance Day announcements that are delighting London commuters across the tube network.
Tesco Clubcard Shake-Up: Major Changes Coming
Tesco announces significant changes to its popular Clubcard scheme, affecting how customers earn and redeem rewards across the supermarket giant's loyalty programme.
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